Practice Area: Political Strategy and Engagement

Key information - both concrete and supportive, both objective and subjective - must be crafted into a succinct message that is both easy to manage and easy to understand. Then the message must be tailored to the specific audience and delivered in the best possible environment. We’re experts in turning communications into education, and learning into action.

The art of politics is the best way to communicate these ideas. It’s also the best way to create and foster relationships, build and refine a brand, shape perceptions, manage an ever changing environment, as well as identify and build champions.

Politics is in our DNA. We can craft a political strategy to communicate your key ideas and promote your brand through the contribution program, an effective PAC agenda, and a grass roots or grass tops outreach agenda.

We can create and implement a comprehensive communications and political agenda that achieves the five basic tenets of a successful program:

• Prioritize. Evaluate and assess legislative needs and relationship opportunities.
• Brand. Define and create a footprint for you and your agenda.
• Communicate. Craft an informative message that’s easy to understand and to manage.
• Educate. Provide decision makers with the information they need within the best possible environment.
• Participate. Provide political support in a way, at a time, and in a manner that validates the brand, communicates the message, fosters education, and builds relationships. Our speciality is problem resolution, but we strongly recommend a positive and preemptive political agenda. When you need a friend, it’s too late to make one.

Please contact for more information:

• Steve Gordon